On Thursday evening, while unconfirmed reports spread concerning a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Although the network is hardly a flawless news source, her words seemed accurate for numerous observers. It stands as one of the broadcasters where there exists fact-based and largely reliable reporting – especially during breaking news situations such as the one developing close to a New Hampshire storage facility.
An Uncertain State Amid a Corporate Tug-of-War
However the news network, now 45 years old, finds itself in a precarious situation as two huge media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has turned into a high-risk game of mergers and acquisitions, rather than as a question of what benefits the information-seeking public.
“This represents another instance of the profound systemic issues with roots in many years of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a larger point.
“The narrative is crafted as a business story with key players as the protagonists, but there is very little discussion of the public interest,” Pickard said.
The Complicating Factor: Political Influence
The CNN scenario is complicated by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” foe.
Recall the cries of “CNN sucks!” at Trump's rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will protect him from criticism and scrutiny. That is part of why he appears to come down on the side of Paramount Skydance, which has made a hostile bid.
Trump has reason to like that company more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of Continued Instability
Notably, if Netflix wins, CNN and other cable outlets would first be carved out into a independent unit. This might be a relief to many at the network, but it’s far from a guarantee of stability. That structure could set up CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance wrote recently that anti-trust laws should block both deals.
“Each proposed deal would be harmful to the country, and both should be opposed by the government,” Wu stated.
The Bigger Problem and a Way Ahead
Regardless of the resolution in this situation, the bigger problem remains.
“The present media landscape is a highly structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can tackle it.
Can reform occur in an era where the head of the FCC refuses to acknowledge that the agency is independent? Change is a distant prospect now, but that is not to say it will be impossible forever.
Measures that strengthen independent news organizations, bolster local journalism, fund public media, and prohibit the accumulation of media power in too few hands are achievable – they are vital for a healthy democracy.
In the world of media ownership, bigger isn’t better. And news organizations like CNN cannot be tools in the most recent corporate chess match.